Many budding health and wellbeing companies don’t have the luxury of internal scientific expertise, research resources, or access to the right network to maximize the efficacy of their products. Consequently, insufficient evidence of the product value propostion can stall market success and reduce growth potential.

Alethia Partners solves this challenge. We offer comprehensive consulting services that deliver actionable strategies and solutions to help you thrive. Our DNA is rooted in scientific rigor, innovative thinking, and a commitment to building trust and efficacy in the marketplace.

ALETHIA’S APPROACH

Model-informed Decision Making

  • Identify key questions and Knowledge Gaps that challenge current assumptions
  • Evaluate and upgrade existing processes
  • Tailor quantitative and qualitative measures to build evidence and generate insights
  • Turn data and insights into innovations and more effective solutions
  • Identify risks and mitigate exposure

How We Help You

Many companies benefit from an intensive 1-2 week Product Sprint focused on their top priorities—whether it’s maximizing a product launch or strengthening a funding pitch. Alethia Partners offers the expertise and agility to drive quick, impactful solutions during these critical moments.

Beyond short-term sprints, we provide ongoing support as your dedicated R&D department, supplementing your internal resources. Our focus on science and health innovation enables us to help you stay ahead of market trends, develop cutting-edge products, and maintain a competitive edge.

Services offered include:

  • Develop and substantiate the strongest scientific evidence for your product’s mechanisms of action (MOA) to enhance market success and attract investment.
  • Design a detailed product plan that maximizes health efficacy and user engagement based on validated MOA, ensuring optimal market performance.
  • Craft a rigorous research plan using the best scientific methods and measures to validate the product’s health claims and prove its value proposition.
  • Support and Manage efficacy trials to ensure high-quality results and nurture relationships with health organizations to support product credibility.

Alethia Partners offers the experience and methods that build market success for you and your investors. Building on the best possible evidence will ensure your company delivers and sustains health and wellness value for your users.

Ways we can assist include:

  • Provide comprehensive competitive landscape analyses
  • Identify key product features through qualitative/quantitative methods (e.g., usability testing, 1:1 interviews, diary studies, focus groups, contextual inquiry, customer surveys, health metrics)
  • Apply the best evidence from medical sciences to maximize Marketing and Sales efforts.
  • Develop new channels and marketing partnerships.
  • Identify and mitigate risks to user acceptance and market success.

Alethia Partners works from years of practical entrepreneurial experience building and advising health and wellness companies. We provide specific strategies to strengthen business and expand access to a large, diverse network of science and business experts. We help infuse every aspect of your organization with integrity and trust.

  • Insight and Strategic Planning
  • Strategic Partnerships
  • Go-to-market execution and operations support
  • Access Leading Scientific Advisory Network
  • Regulatory assessment and compliance
  • Accelerate value in portfolio companies

Dr. David Vago

Cognitive Behavioral Neuroscientist

Neurobiologically-informed Solutions
Research and Clinical Assessments
Digital Health Product Innovation

Howard Rose

Health Solutions Architect

Product Design and Assessment
Systems Innovation
Strategy and Marketing

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